The Financial Benefits of Adding Telemedicine to Your Veterinary Practice

The veterinary landscape has changed โ€” and so have client expectations. Todayโ€™s pet owners are looking for convenience, flexibility, and continuous care. Telemedicine helps you meet those needs while delivering real financial benefits for your practice.

Whether you’re aiming to increase revenue, optimize your teamโ€™s time, or grow without adding physical space, telemedicine offers a cost-effective solution that supports both patient care and your bottom line.

๐Ÿ“ˆ 1. Create New Revenue Streams โ€” Without Expanding Overhead
Adding telemedicine allows your clinic to offer a new tier of billable services that donโ€™t rely on in-person appointments. From rechecks and follow-ups to behavioral consults and chronic care support, virtual visits can be scheduled around existing appointments and during quieter times of day.

โœ… Telemedicine supports the services you already offer โ€” giving your team a flexible tool to extend care between visits
โœ… Bill for consults that would otherwise go unpaid (e.g., phone advice, quick check-ins)
โœ… See more clients without adding rooms or physical infrastructure
โœ… Offer services during evenings or weekends โ€” without fully staffing the clinic
Telemedicine becomes your most affordable โ€œexam room,โ€ available whenever your team is.

๐Ÿ’ฐ 2. Follow Industry Guidelines: Bill Appropriately for Your Time and Expertise
Veterinary associations, including the Canadian Veterinary Medical Association (CVMA), recommend that telemedicine consultations be charged at a rate comparable to in-person appointments.

This reinforces two key points:

  • Your teamโ€™s time and clinical expertise hold value, regardless of where care is delivered.
  • Clients are willing to pay for structured, professional guidance when itโ€™s provided securely and clearly.
  • Charging appropriately ensures your telemedicine program is both respected and financially sustainable.

 

๐Ÿง  3. Boost Staff Productivity and Labor ROI
Every minute your team spends on non-revenue-generating tasks is a missed opportunity. Telemedicine helps shift quick follow-ups and lower-acuity cases to virtual care, so your team can focus in-clinic time on patients that require hands-on diagnostics or treatment.

โœ… Free up exam rooms for higher-revenue procedures
โœ… Reduce phone tag and admin by handling client communications in-platform
โœ… Empower RVTs to deliver virtual education and care within their full scope
Optimizing your teamโ€™s time helps control labor costs while supporting patient care.

๐Ÿ“Š 4. Reduce No-Shows and Increase Client Compliance
Missed appointments cost more than time โ€” they reduce revenue and delay patient care. Telemedicine makes it easier for clients to keep appointments, access follow-ups, and stay on track with treatment plans.

โœ… Provide easy access for busy or mobility-limited clients
โœ… Maintain continuity of care after surgery or diagnostics
โœ… Increase compliance with regular rechecks, medication adjustments, and monitoring
Better access leads to better care โ€” and more consistent revenue.

๐Ÿฅ 5. Scale Without Growing Your Physical Footprint
If your clinic is operating at capacity, telemedicine lets you expand your services without taking on new leases, equipment, or renovations. This is especially valuable for mobile vets, rural practices, and urban clinics with limited space.

โœ… Add capacity without increasing fixed costs
โœ… Extend your reach to clients outside your immediate geography
โœ… Provide hybrid care that works for both your team and your clients

You grow your practice โ€” not your overhead.

๐Ÿค 6. Strengthen Client Loyalty and Satisfaction
Clients notice when care is convenient, responsive, and available when they need it most. By offering virtual consults through a secure platform like TelmyVet, you can build trust, reduce stress for pet owners, and become their go-to source for care โ€” anytime.

โœ… Meet clients where they are
โœ… Offer peace of mind without a clinic visit
โœ… Improve Net Promoter Score (NPS) and client retention

Happy clients are loyal clients โ€” and loyal clients drive long-term revenue.

๐Ÿš€ Ready to See the Financial Upside of Telemedicine?
Telemedicine isnโ€™t just a client convenience โ€” itโ€™s a strategic investment in your practiceโ€™s future. With the right tools and workflows, your team can increase efficiency, expand access to care, and unlock new revenue โ€” all while delivering the high-quality medicine youโ€™re known for.

TelmyVet makes it easy to integrate virtual care into your clinic โ€” securely, professionally, and profitably.

๐Ÿ“š Reference

Canadian Veterinary Medical Association (CVMA) โ€“ Telemedicine Guidelines
The CVMA encourages veterinary practices to recognize the value of telemedicine by charging appropriately for professional time and expertise. It specifically recommends that telemedicine consultations be billed at the same rate as in-person appointments, reinforcing that:

“Veterinarians providing telemedicine services should charge appropriately for their time and expertise. In most cases, a telemedicine consultation should be billed at a rate comparable to an in-person visit.”
โ€” CVMA Position Statement on Telemedicine